Concepts, Framework and Strategies of Communication Education, Participation and Awareness Raising Plan (CEPA)

Considering the above, almost all the organizations and agencies currently active in the development field, recognize the importance and special role of communication, education, capacity building, participation and awareness raising in regard to their projects and programs’ success. Through appropriate assessment and planning in this field, these institutions are trying to lay the foundation for the implementation of their programs. Training and informing the stakeholders and raising their awareness, if it results in a change in their beliefs, attitudes and consequently their behaviors, will also be beneficial and improve the situation. Therefore, having a integrated and purposeful plan along with monitoring and evaluation of effectiveness of educational activities and information sharing regarding the conservation and wise use of wetland is a necessity. It should be noted that implementation of non-coherent plans not capable of being monitored and evaluated, may only bring about the ultimate desired results to some of the target groups, but will not benefit from a comprehensive and integrated approach.